Data Networks Optimisation

Mobile data traffic is estimated to grow 4 fold over the next 5 years. As networks evolve, it is critical that operators maximise both their return on investment and their subscribers' QoS.

This rapid growth in data traffic is partly stimulated by the availability of attractive flat-rate “all you can eat” data tariffs. Increased data consumption has created new opportunities, but also underlying problems.

• Costs are growing at a faster pace than revenue
• OTT players are capturing the value for data services while operators are funding the infrastructure investment

The decoupling of revenue from network costs will become increasingly significant as operators become more dependent on data as a source of revenue.

Tango Telecom's advanced Data Network Optimisation Solutions enable you to dynamically manage and optimise your data network traffic and continue to deliver quality services to your customers while preserving capacity for high value data services.

Our portfolio of Data Networks Optimisation Solutions

• Policy Control(PCRF) - Optimise your data traffic while preserving capacity for high value data service
• Policy Enforcement (DPI/PCEF/TDF) - Maximise your revenue in an increasingly competitive and regulatory environment
• Dynamic Pricing for Data  -  Smooth your network traffic over the day by nurturing new behaviour

Messaging Networks Optimisation

Messaging traffic continues to be an important source of an operator's revenue, contributing up to 80% of current data revenue.  Despite the threat from OTT services, SMS traffic is expected to grow to more than 16 trillion messages by 2015 from 6 trillion in 2010. However, revenue margins for messaging are in decline due to “bundle” pricing models. Operators need a solution which has a high message throughput with very low latency and supporting geographical distribution in order to reduce transport costs and protect messaging revenues.

Our Advanced Messaging Solutions Portfolio protects your investment in existing 2G/3G infrastructure while supporting the evolution to technologies like SIP, RCS and CPM which will drive the next wave of messaging services. Based on our iAX™ unified platform, our Messaging Network Optimisation Solutions offer industry leading capacity while taking advantage of standard off-the-shelf hardware resulting in maximum price/performance benefits, scalability & ROI. 

Our portfolio of Messaging Networks Optimisation Solutions includes :

• Next Generation SMSC — Ensure the lowest cost per SMS and the most effective use of network resources with our highly available and cost effective SMSC incorporating real-time charging and “First Delivery Attempt”
• Social Network Gateway — Compete with the threat from OTT services
• SPAM Protection — Protect your subscribers, your network and your brand from SPAM and other malicious attacks

Voice Networks Optimisation

Tango Telecom's Dynamic Pricing Service for voice gives operators the ability to dynamically apply discounts against voice calls based on radio cell load, location, time of day, subscriber type and a wide range of other parameters.

One of the key benefits of Dynamic Pricing is that it reduces radio network capital investment costs. The capacity of the radio network is typically designed to meet the rarely occurring peak traffic requirements and is significantly underutilised for long periods outside of these peak times. Investment in radio network licenses and the associated infrastructure (cell-sites, BSC and BTS) accounts for a major portion of capital investment by a typical mobile operator. Our Dynamic Pricing Service changes subscriber calling behaviour resulting in the smoothing of traffic and radio cell load. By reducing spikes in traffic, the level of infrastructure and license investment is reduced and revenues are maximised from idle network capacity.

• Maximise your use of the excess network capacity
• Reduce network CAPEX per subscriber
• Smooth your network traffic over the day
• Postpone incremental capacity investment
• Nurture new calling behaviour - More calls from your subscribers at off peak times

Our portfolio of Voice Optimisation Solutions includes

• Dynamic Pricing Service for Voice - Smooth your network traffic over the day by nurturing new calling behaviour